Every year for the last few years, gay watchdogs like GLAAD and Commercial Closet have given out kudos and/or handslaps to companies for their Super Bowl commercials, based on how gay-friendly the commercials are. Right now, Doritos is running a contest to see which commercial they will air during this year’s Super Bowl. They’ve already got over 1,700 entries. This one has stood out to me (click on the play button in the lower right):
What do you think GLAAD or Commercial Closet would say about the ad? Homophobic? Transphobic? How do you feel about it? Would you demand the commercial be removed and never aired again?
Now, what would you say if I told you that gay people were involved in creating it? Does that change how these groups should approach the commercial, or does it change how you feel about it? Because they did.
Personally, I thought it was funny, so I’m pulling for it. So please go to their site, view it and vote for it!
on Nov 19th, 2008 at 1:52 pm
that was a pretty good commercial. A gay superbowl commercial is great! I mean football is all about homos anyway…even though “real men” wont admit it.
FYI, this one is good too..
http://www.crashthesuperbowl.com/#/gallery/video/159/
on Nov 19th, 2008 at 2:45 pm
Boy am I off my game today. When I saw the headline w/the word Trans in it and Doritoes I was thinking trans fat LOL
I have to admit I don’t give cross dressers, trannies/transgendered a lot of thought but I suppose this could be a less than flattering portrayal. You’ve also got to be able to laugh at yourself sometimes. I dono, I have a pretty thick skin.
Wonder if they could work leather into a Doritoes
commercial
Check out Jacks link. Perfect use for a toy poodle.
on Nov 19th, 2008 at 6:30 pm
It’s just kind of dumb.
on Nov 20th, 2008 at 1:51 pm
I laughed… thought it was great. But I can totally see some extreme rights activists being up in arms over it.
on Nov 20th, 2008 at 9:04 pm
I thought it was funny
on Nov 21st, 2008 at 1:29 am
its funny. thats what sells
on Nov 25th, 2008 at 10:20 am
kwak
on Nov 25th, 2008 at 5:02 pm
You need a football player who takes off his uniform and is in leather drag to some degree.