Body shaving is one of those things that a lot of people do, but few really talk about. Athletes like swimmers, bodybuilders and triathletes do it for competitive reasons. The rest of mankind does it for aesthetic reasons. It has long been popular among gay men and has made its mark among straight guys trying [...]
Posts under ‘Marketing’
Internet fraud goes beyond KOTH voting
Last month, Australian rugby league player David Williams was declared the winner of the 2009 King of the Hardwood contest after the competition’s creator, friend of Outsports Layne (aka Mariner Duck Guy on the Discussion Board), threw out votes for LA Dodger Brad Ausmus due to an online ballot-stuffing campaign. It was unfortunate that the [...]
Marco Andretti shaves it down for Gillette
It’s not often that a pro jock — especially one from a storied family — goes shirtless in a commercial pitch. So it was with great interest when I caught the new TV spot for Gillette Fusion Razors over the weekend featuring Marco Andretti, the IndyCar star and grandson of the racing legend. To be [...]
Video: Musclemen in bikinis game for Wii
I have no idea the point of this Japanese game for the Wii. But since it’s from Japan, the promo video certainly is wacky enough to be entertaining. Hat tip to Queerty. Share on Facebook
Welcoming space for gay Winter Olympians
Gay athletes at the 2010 Winter Olympics in Vancouver will be able to relax and let their hair down at PRIDE house, a special area being set aside at the Pan Pacific Whistler Village Centre Hotel. Whistler, 76 miles from downtown Vancouver, will host some of the prime events, including downhill skiing, the sled sports [...]
Who will the Madden Curse strike in 2009?
Since 2000, many of the NFL players selected on the cover of the latest version of the Madden video game have suffered cruel fates like injury, retirement or subpar seasons (List here). So I wonder if the nine finalists for this year’s game cover have renewed their life insurance policies: Steelers S Troy Polamalu, Colts [...]
Video: Nick Symmonds naked for Nike
U.S. runner Nick Symmonds (who we featured as an Olympic hot jock last year) appears naked in a new online spot for a Nike shoe. It’s part of the company’s series called the Naked Running Series. Share on Facebook
New logo but same old Detroit Lions?
The Detroit Lions, proud owners of an 0-16 record in 2008, unveiled a new logo today. The team has a new coach and a new general manager and the No. 1 pick in the draft, so tweaking the logo to make the lion a little fiercer looking is good for at least three wins. I [...]
David Beckham’s (shirtless) aura
Hot? Creepy? Or Becks’ audition tape for Terminator 4? You be the judge. Share on Facebook
Heart Shattering Food From The Heartland
It’s almost April and it’s almost baseball season again! There’s something great about getting out to the ballpark on a nice spring or summer day and seeing two teams battling each other, having a cold beer (or soda if you’re under 21), and having some overpriced food to go along with it. But no one [...]
Pole vaulter runs nude through streets of Paris
Romain Mesnil, a French pole vaulter, has instantly won me over with his stunt to try and attract new sponsors after he was dropped by Nike: He posted a video of himself running nude through Paris (video below). The musclebound 31-year-old is seen loping through the streets with his pole as if preparing for a [...]
Italian soccer player lives in a boutique
Andrea Vasa, 30, plays for a lower-level team in Italian pro soccer. He also has an unusual living arrangement — he is living in a luxury apartment in Milan that also doubles as a boutique for German fashion designer Dirk Bikkembergs. As the London Guardian wrote: Customers can barge in on him anytime the store [...]
Phelps’ bong hit helps food bank in San Francisco
When Kellogg’s did not renew the contract of swimmer Michael Phelps as a pitchman after he was photographed smoking from a bong, little did the hungry in San Francisco know it would be all to their benefit. More than 3,800 pounds of corn flakes and frosted flakes have wound up at one food bank, though [...]
Site says Mitcham got early endorsement offer
While gay people around the world were screaming “homophobia” because Matthew Mitcham had not received any endorsement-deal offers in 2008, it seems he did. AussieBum was rumored months ago to be planning on offering him a deal, and now SameSame says AussieBum did offer him a six-figure deal, but that Mitcham’s management ignored the offer [...]
Howie Long is giving me a headache
Like me, lots of people are cringing every time they see the commercials Howie Long has cut for Chevrolet. There is so much wrong with these commercials, I will personally never buy a Chevy the rest of my days. The idea that you have to do certain things and be a certain way to be [...]
Phone company inks Mitcham to deal
Telstra, Australia’s largest phone company, has signed openly gay Olympic gold medal diver Matthew Mitcham to a one-year deal. This is Mitcham’s first endorsement contract since the Olympics. While no dollar figure was disclosed, Mitcham said it would be a “significant” help as he trains for competitions, with his goal being a repeat gold medal-winning [...]
Is homophobia costing Mitcham?
Six months after winning the gold medal in diving, Australian Matthew Mitcham still has yet to secure a major sponsorship or endorsement deal. We have written about this extensively on Outsports, but the issue came to the fore again with the profile of Mitcham in the current issue of the Advocate. There are two schools [...]
Homophobic ESPN commercial?
Another case of “is it” or “isn’t it.” It’s Mike Breen attempting a “fist kiss” with Shaq; Some people are calling it homophobic while others are defending it. Take a look, and then take into consideration some history: Shaq helping police chase down gay bashers, Shaq’s reaction to questions about having a gay teammate, and [...]
Video: The Matt Ryan-Carson Daly bromance
Last week. Cyd let on that he actually watches “Last Call with Carson Daly.” Or at least that he’s aware of the show. Questionable viewing habits aside, he uncovered this nugget: A Matt Ryan-Carson Daly bromance. The host drooled all over Ryan, calling him a stud and commenting on how great his hair looks when [...]
Matt Ryan has gay moment with Carson Daly
Atlanta Falcons quarterback Matt Ryan (left), he of our Outsports NFL All-Hot team for 2008, is apparently a new spokesmodelperson for Axe Hair. He was on Carson Daly’s show Wednesday (Carson Daly still has a show?) and apparently the two of them got into a lovefest, apparently consisting mostly of Daly drooling over Ryan (and [...]